John F. Hendershot is an American entrepreneur, former executive, and business coach with a passion for social entrepreneurship. He is the founder of iNFable socks, iNFable sports, iNFable publishing, and Mosaic Money. John has also authored several books, including The Entre-Hustler’s Planner, and was the founding partner of the 2 Business Guys Mastermind podcast.

With experience serving in roles such as CEO, CFO, and Board of Directors member, John brings a wealth of knowledge to the table. He has started businesses and bought businesses that were already operational in various industries, including construction, e-commerce, and financial services. John also has experience as the former CEO/ Partner of DIG-IT, INC, which had divisions in horizontal directional drilling for telecommunications, electrical and natural gas pipelines, foundation drilling for electrical substation, DIG-IT Hydro Excavating, and DIG-IT Trucking along with several other ventures.

As a business coach, John offers practical guidance without fluff. He understands the challenges and stresses of business ownership, having grown a multimillion-dollar business with nearly fifty team members. He believes in the value of social entrepreneurship and its positive impact on society.

John deeply cares about his clients’ success and the sense of purpose and contribution that come with entrepreneurship. He believes there is a formula to being successful as an Entre-Hustler and is dedicated to walking alongside his clients to help them achieve their goals.